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Fred Perry
Puma
CRM AV Showreel
Gant
Fortnum & Mason
Calvin Klein
Oxfam
Aquascutum
Citibank
Lecico

CRM is a design studio with the vision and expertise to deliver the complete consumer experience. Working alongside our clients to achieve commercial objectives with artistic flair, our strengths lay in communicating powerful and compelling brand stories through our cross-disciplinary design approach.
Retail / Interiors / Exhibition /
Furniture / Fabrication /
Digital POS / Graphics / Print

Fred Perry

When implementing this window and interior pillar for Fred Perry in Size?, our aim was to utilise raw economical materials whilst executing it with the same precision and sharpness that the Fred Perry brand embody. Combining design, carpentry, print, and window vinyls we installed this in their Carnaby Street and Covent Garden stores.

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Puma

Alexander McQueen PUMA Collection. Offspring Concession – Selfridges, London. Design, manufacture and implementation of bespoke nickel-plated steel rod cage with suspended laser cut sheet steel eagle.

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PUMA Box Park : Design and implementation of bespoke laser-etched ash wood information blocks, plaques, signage, antique props and vinyl implementation at Shoreditch’s pop-up village.

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Design, typography, artwork and full print production of bespoke PUMA Sportstyle Training box file folders, headers and inserts.

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PUMA Concept Store – Carnaby Street, London. All manufacture, print and installation facilities for baize clad pool façade and front window displays for PUMA's Social campaign.

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Warehouse Project – Manchester. Concept design, implementation and installation of PUMA sponsored pop-up nightclub within the underground car park beneath Manchester Piccadilly Train station.

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Manchester Showroom Conceptual design and implementation of Puma Social and Blackstation Showrooms. The Blackstation room with it's cut vinyl cityscape window evokes penthouse apartment chic.

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Offspring Stores – London. Concept design, manufacture and implementation of in-store display units and vinyl's for the classic PUMA Suede range re-launch.

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Schuh – PUMA Social in-store roll-out and window schemes across the UK. Concept design, print production and implementation of PUMA Social themed POS. Including stage area at Oxford Street flagship store.

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London Marathon Show 2011 – Excel Centre. PUMA's 22 metre x 9 metre stand boasting an operational speed trap, bespoke seating, retail carts and treadmills situated within a Caribbean street environment.

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When implementing this window and interior pillar for Fred Perry in Size?, our aim was to utilise raw economical materials whilst executing it with the same precision and sharpness that the Fred Perry brand embody. Combining design, carpentry, print and window vinyls we installed this in their Carnaby Street and Covent Garden stores.

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Independent Stores POP Package. Presentation box sets include bespoke acrylic PUMA logo blocks and plinths, welcome mats and multifarious signage.

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CRM AV Showreel



Gant

Re-opening of Regent Street flagship store. Concept, design, print and implememntation of fashion and lifestyle windows. This featured genuine purpose-built yacht decking with rubberised seals for authenticity.

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Fortnum & Mason

Heralding a new technological era for F&M, we produced bespoke carved transportable easels and frames encasing
32” monitors to run promotional content from anywhere within store. Signage has extended to digital menu boards on
the building’s façade and screens within the restaurant area.

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Calvin Klein

An interactive window campaign for ‘X’ concept. Incorporating ‘whispering windows’ technology, video content and editing, graphic implementation and QR code installation.

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Oxfam

Re-brand of Oxfam retail presence to create a standalone ethical and sustainable boutique format. Our goal was to
re-position the notion and public perception of the charity shop form the dark and shabby to an inviting, desirable environment selling an eclectic mixture of select ‘vintage’ apparel and ethically sourced and fair trade new fashion items.

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Aquascutum

Conceptual designs for Spring/Summer 2010 collection, which came to life through large format lightboxes which radiated across Regent Street. Design, implementation and installation by CRM.

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Citibank

Commissioned for conceptual interior design and Audio Visual in-branch informational points for Citi’s premier London branches.

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Lecico

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